By Steve Pouliot - 11 February 2012: From the fine folks that brought you Pink Hat Nation, we have Truck Day. For the uninitiated, Truck Day is the celebration of the Red Sox equipment truck loading up and heading south for spring training. No kidding. This is a perfect example of manufacturing image or news where one is not needed.
According to the team's website, team president and CEO Larry Lucchino and Wally The Green Monster greeted about 100 fans as the team loaded gear onto a semi for the move to spring training. "Another traditional ceremonial kickoff to the season, if you can pardon the football expression, as we start the baseball season with the truck going to Spring Training," Lucchino said. "It's great -- it's inspirational, actually. I come to this every year because of the fans who come up. Some fans are here who drove from Pennsylvania for the truck departure, people that came up from New York for the truck departure, and a lots of folks locally who came over."
This is exhibit A of the Red Sox organization pandering to the fans in the cheesiest manner. It's a truck full of equipment for crying out loud. Red Sox management continues to court the Pink Hats with stunts like this, neglecting the core fan base that will be with the team when they drop into fourth this season, behind New York, Tampa, and Toronto.